It’s genius I tell you!

I think it’s the way it’s edited. They have to cram lots into a small space and so the girl doesn’t breath between “college room…” and “…and you could” so although it’s supposed to be a real snapshot of the kind of conversation that might happen in PC World it’s actually wonderfully false.

Then there’s the way she says it. I half expect her to be winking to the camera and nudging the sales assistant with her elbow as she whisks her Dad away. Of course, “…and you could do with an external hard drive!” isn’t at all rude or suggestive (although maybe the word ‘hard’ helps?) and it’s because it’s so non-suggestive I find the way she says it funny.

And her Dad’s face at the end… Well how can someone supposed to be acting but actually looking like he’s having his brain drained from a tap in the back of his neck not be funny?

You’ve made me intellectualise it now but really, like my recent insult on petticoats, it makes me giggly for reasons I don’t really understand!